Most people know Dr. Bronner’s as the maker of that ubiquitous yellow-and-green liquid soap that seems to be found in every other natural beauty aisle these days. But did you know that there’s a lot more to this company than meets the eye? Here are five things you probably didn’t know about Dr. Bronner’s.
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The company was founded by a German-Jewish immigrant
Dr. Bronner’s was founded in 1948 by Emanuel Bronner, a German-Jewish immigrant who fled Nazi Germany in the 1930s. Bronner was a third-generation soapmaker, and he used his soapmaking skills to create a unique liquid castile soap that soon gained a cult following.
The company is still family-owned
Despite its massive success, Dr. Bronner’s is still a family-owned business. Emanuel Bronner’s sons, Ralph and Jim, took over the company after their father’s death in 1997, and they continue to run it according to his values.
Dr. Bronner’s is committed to sustainability
Dr. Bronner’s is a certified B Corporation, which means that it meets rigorous standards of social and environmental performance. The company is committed to sustainable and ethical practices, including using certified organic and fair trade ingredients, reducing its carbon footprint, and donating a portion of its profits to charitable causes.
The soap is concentrated
One of the things that makes Dr. Bronner’s liquid soap so unique is its high concentration. Most liquid soaps on the market are only about 10% soap, but Dr. Bronner’s soap is 18-20% soap. This means that a little goes a long way, and that the soap is very concentrated and effective.
There’s a lot of history behind the labels
If you’ve ever wondered about the strange sayings on Dr. Bronner’s soap labels, there’s actually a lot of history and meaning behind them. Emanuel Bronner was a passionate advocate for world peace, and he used the labels on his soap as a way to spread his message. The labels are crammed with quotes from everyone from Gandhi to Jesus to Einstein, and they’re actually worth reading.
So there you have it, five things you probably didn’t know about Dr. Bronner’s. This company is more than just a soapmaker – it’s a force for good in the world, and it’s a company that we can all feel good about supporting.